Is There A Fiery Flight Attendant On Your Staff?
Here’s why JetBlue’s flight attendant is no hero and what you need to do in your small business.
Be Honest About The Rules – Communicating Bad News #1
Big Thinking is kicking off a series about How To Communicate Bad News because we see too many partners, clients and friends often miss the mark and make bad situations worse. The first guideline we’ll share is straight out of today’s headlines: Be Honest About The Rules. There is an incalculably multiplier if you break the rules, [...]
Redskins Shatter Implied Promises, But What About Your Business?
Not all promises are explicit. Sure, if a small business says they’ll provide a service for $100 and either doesn’t provide the service or charges more, trust takes a hit. But there are implied promises every business makes every day. At Silver Beacon, we promise each client that we are going to stay on top [...]
Calling Your Customers Names and Hoping To Succeed
Ryanair spokesperson calls bloggers idiots and lunatics, and the blogosphere begins responding.
Finding Reporters Looking For You – Fast Friday Fact
haro, help a reporter out, shankman, fast friday fact
Protecting Your Online Reputation
A new service named Trackur can monitor the Internet for mentions of your name or your company’s name, email you and even trend the data.
Optimizing Media Outreach – PRWeb Webinar
Two experts speak on the intersection of media outreach and search engine optimization, explaining best practices and ROI.
