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	<title>Big Thinking For Small Business&#187; Marketing</title>
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	<link>http://www.sbmteam.com/blog</link>
	<description>Small businesses are the economy&#039;s engine.  Rev yours up by reading Big Thinking</description>
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		<title>Are You Ready For Your Close-Up?</title>
		<link>http://www.sbmteam.com/blog/google-video</link>
		<comments>http://www.sbmteam.com/blog/google-video#comments</comments>
		<pubDate>Wed, 07 Jul 2010 16:45:20 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[kevin macdonald]]></category>
		<category><![CDATA[life in a day]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[ridley scott]]></category>
		<category><![CDATA[sundance film festival]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=939</guid>
		<description><![CDATA[Google prepares a global contest to create a video time capsule.  Your business may be able to participate.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Blowing Credibility When You Miss The Facts</title>
		<link>http://www.sbmteam.com/blog/blowing-credibility</link>
		<comments>http://www.sbmteam.com/blog/blowing-credibility#comments</comments>
		<pubDate>Tue, 06 Jul 2010 15:52:08 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[accuracy]]></category>
		<category><![CDATA[brock lesnar]]></category>
		<category><![CDATA[credibility]]></category>
		<category><![CDATA[folklore]]></category>
		<category><![CDATA[misinformation]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=935</guid>
		<description><![CDATA[A forwarded post about a mixed martial arts match demonstrates how critical accuracy can be to any business.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Headline Fail &#8211; VP is Safe</title>
		<link>http://www.sbmteam.com/blog/headline-fail</link>
		<comments>http://www.sbmteam.com/blog/headline-fail#comments</comments>
		<pubDate>Tue, 08 Jun 2010 12:21:16 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[blunders]]></category>
		<category><![CDATA[cnn]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[joe biden]]></category>
		<category><![CDATA[mainstream media]]></category>
		<category><![CDATA[promises]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=869</guid>
		<description><![CDATA[CNN blows an important headline and teaches small business a powerful lesson in the process.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Exposure to Pharma Advertising Drives Patient Demand</title>
		<link>http://www.sbmteam.com/blog/pharma-advertising</link>
		<comments>http://www.sbmteam.com/blog/pharma-advertising#comments</comments>
		<pubDate>Tue, 01 Jun 2010 15:02:55 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[canadian pharmacists]]></category>
		<category><![CDATA[canadian pharmacists journal]]></category>
		<category><![CDATA[dtca]]></category>
		<category><![CDATA[lori bonertz]]></category>
		<category><![CDATA[michelle van den engh]]></category>
		<category><![CDATA[pharma]]></category>
		<category><![CDATA[recall]]></category>
		<category><![CDATA[roi]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=852</guid>
		<description><![CDATA[Canadian researchers look at the impact of pharma advertising on consumers with surprising results.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>William Shatner Wants To Punch My Friend</title>
		<link>http://www.sbmteam.com/blog/shatner-punch</link>
		<comments>http://www.sbmteam.com/blog/shatner-punch#comments</comments>
		<pubDate>Tue, 25 May 2010 16:50:25 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[judo]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[martial arts]]></category>
		<category><![CDATA[priceline]]></category>
		<category><![CDATA[william shatner]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=842</guid>
		<description><![CDATA[It's true.  My friend got an email from William Shatner threatening violence.  Read about it and why it was the worst marketing copy in a long while]]></description>
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		<slash:comments>10</slash:comments>
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		<title>Learn From My Family&#8217;s Favorite Catalog</title>
		<link>http://www.sbmteam.com/blog/think-geek</link>
		<comments>http://www.sbmteam.com/blog/think-geek#comments</comments>
		<pubDate>Mon, 22 Feb 2010 17:25:02 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[big bang theory]]></category>
		<category><![CDATA[catalog sales]]></category>
		<category><![CDATA[marketing channels]]></category>
		<category><![CDATA[princess leia]]></category>
		<category><![CDATA[think geek]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=708</guid>
		<description><![CDATA[Why would a company catering to geeks mail print catalogs to people and what that lesson means for you.]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Amazon Microtargets Consumers &#8211; Money Back Kindles</title>
		<link>http://www.sbmteam.com/blog/kindle-free</link>
		<comments>http://www.sbmteam.com/blog/kindle-free#comments</comments>
		<pubDate>Thu, 21 Jan 2010 15:39:16 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[amzn]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[buyback guarantee]]></category>
		<category><![CDATA[carfax]]></category>
		<category><![CDATA[e book reader]]></category>
		<category><![CDATA[evangelists]]></category>
		<category><![CDATA[guarantee program]]></category>
		<category><![CDATA[money back guarantee]]></category>
		<category><![CDATA[techcrunch]]></category>
		<category><![CDATA[web analytics]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=661</guid>
		<description><![CDATA[This is how microtargeting works and why the best continue to earn great profits. Amazon (AMZN) is that e-commerce company that continually launched and refined until it assumed a position in worldwide retail, not just e-commerce.  Pundits scoffed at the free shipping for $25 offer until data showed that incremental purchases and lifetime value paid [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Stop Demanding High Rankings</title>
		<link>http://www.sbmteam.com/blog/high-ranking</link>
		<comments>http://www.sbmteam.com/blog/high-ranking#comments</comments>
		<pubDate>Mon, 02 Nov 2009 22:09:38 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google Social Search]]></category>
		<category><![CDATA[GoogleLabs]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[ranking]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=510</guid>
		<description><![CDATA[I watched another potential lead go by today and decided not to purchase the information because the prospect was in a medium sized market.  Their sole criteria was that they wanted to rank in the top 3 spots for a certain local phrase. It&#8217;s important that you as a small business don&#8217; t make this [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Google PageRank is Dead &#8211; Fast Friday Fact</title>
		<link>http://www.sbmteam.com/blog/page-rank</link>
		<comments>http://www.sbmteam.com/blog/page-rank#comments</comments>
		<pubDate>Fri, 16 Oct 2009 13:43:48 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[fast friday fact]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google Webmaster Tools]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Larry Page]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PageRank]]></category>
		<category><![CDATA[susan moskwa]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=502</guid>
		<description><![CDATA[Most people working in the online marketing world have known the truth about Google&#8216;s infamous PageRank scoring for several years:  it didn&#8217;t work, it wasn&#8217;t terribly accurate and attempting to classify the billions of pages on the web into 10 clusters was just plain silly. PageRank was named after Larry Page, one of the two [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<item>
		<title>Disclosure Rules Should Worry Scammers, Not You</title>
		<link>http://www.sbmteam.com/blog/blogging-disclosure</link>
		<comments>http://www.sbmteam.com/blog/blogging-disclosure#comments</comments>
		<pubDate>Thu, 08 Oct 2009 21:28:08 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[disclosure]]></category>
		<category><![CDATA[Federal Trade Commission]]></category>
		<category><![CDATA[ftc]]></category>
		<category><![CDATA[ftc act]]></category>
		<category><![CDATA[material connection]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=492</guid>
		<description><![CDATA[News around the blogosphere is rampant with warnings about the Federal Trade Commission&#8216;s update to the documents used to explain and enforce actions regarding testimonials and endorsements. The big issue for online marketers is that spam blogs and blogs must disclose when a material connection is present between themselves as publisher and a post &#8212; [...]]]></description>
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