Google Buzz Privacy – Fast Friday Fact

by: George Bounacos February 12, 2010

Yes, you’ve been buzzed.  We all have. The way that Facebook’s Beacon project or Amazon’s long ago Buying Circles shredded another layer of privacy.   Using Buzz it’s deceptively simple to share a private email address with a group of people.  Part of that is tied into the use of what is fast becoming an [...]

Amazon Microtargets Consumers – Money Back Kindles

by: George Bounacos January 21, 2010

This is how microtargeting works and why the best continue to earn great profits. Amazon (AMZN) is that e-commerce company that continually launched and refined until it assumed a position in worldwide retail, not just e-commerce.  Pundits scoffed at the free shipping for $25 offer until data showed that incremental purchases and lifetime value paid [...]

The ABCs of Search – April 2009

by: George Bounacos April 5, 2009

As we do every month, we’ved used Google‘s Search Suggest feature to go through the alphabet and a series of men and women’s names to find trends.    When pressed for what exactly is meant by these suggestions, Google reps often reply that the data is best on commonly searched and clicked for terms.   What you [...]

Disrupting Amazon and the Publishing Industry

by: George Bounacos December 3, 2008

Paperbacks (and sometimes hardbacks) for swapping your own books is only part of the story. The execution is brilliant.

How To Discover Self-Published Books – Fast Friday Fact

by: George Bounacos November 14, 2008

You need a credit card and and some copy to self-publish a book that shows up on top web sites. Yes, you should be wary of these titles.