Delighted By A Doctor

by: George Bounacos August 2, 2010

A doctor teaches me an amazing customer acquisition and retention lesson.

Size Matters For YouTube

by: George Bounacos July 30, 2010

Video is a great equalizer for small business success and YouTube now allows more time. See our ideas here.

Are You Ready For Your Close-Up?

by: George Bounacos July 7, 2010

Google prepares a global contest to create a video time capsule. Your business may be able to participate.

Seasonality Also Means Events

by: George Bounacos June 7, 2010

Seasonality is old school. With global reach and a connected world, your business can expand its reach.

Exposure to Pharma Advertising Drives Patient Demand

by: George Bounacos June 1, 2010

Canadian researchers look at the impact of pharma advertising on consumers with surprising results.

How Much Webmasters Make From Ads

by: George Bounacos May 24, 2010

Google has finally disclosed the revenue sharing split in AdSense. We talk about what that means and why it is important.

Mainstream Media Improves Online Ad Results

by: George Bounacos May 10, 2010

The results of our ad testing with and without mainstream media mentions.

Google Analytics Improves AdWords Reporting

by: George Bounacos May 4, 2010

Google announces even more robust information to track advertising in Google Analytics. Read about the new features.

Google Maps Adds Local Info To Street View

by: George Bounacos April 26, 2010

Google’s Maps get more useful and potentially more problematic for small businesses.

How To Advertise on Facebook (Outside Your Personal Account)

by: George Bounacos April 7, 2010

How to set up Facebook advertising that isn’t tied to your personal account.