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	<title>Big Thinking For Small Business&#187; PR</title>
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	<description>Small businesses are the economy&#039;s engine.  Rev yours up by reading Big Thinking</description>
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		<title>Name Power</title>
		<link>http://www.sbmteam.com/blog/name-power</link>
		<comments>http://www.sbmteam.com/blog/name-power#comments</comments>
		<pubDate>Tue, 27 Jul 2010 13:35:43 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[bp]]></category>
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		<category><![CDATA[naming your company]]></category>

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		<description><![CDATA[What's in a name?  Ask Bob, who is now responsible for cleaning up the Gulf of Mexico.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are You Ready For Your Close-Up?</title>
		<link>http://www.sbmteam.com/blog/google-video</link>
		<comments>http://www.sbmteam.com/blog/google-video#comments</comments>
		<pubDate>Wed, 07 Jul 2010 16:45:20 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[kevin macdonald]]></category>
		<category><![CDATA[life in a day]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[ridley scott]]></category>
		<category><![CDATA[sundance film festival]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=939</guid>
		<description><![CDATA[Google prepares a global contest to create a video time capsule.  Your business may be able to participate.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Do You Know Your Twitter Limit?</title>
		<link>http://www.sbmteam.com/blog/retweet-limit</link>
		<comments>http://www.sbmteam.com/blog/retweet-limit#comments</comments>
		<pubDate>Mon, 14 Jun 2010 17:44:45 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[retweet]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=902</guid>
		<description><![CDATA[Do you know the optimal number of characters to use on Twitter?]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Fairfax Finance To Acquire Silver Beacon Marketing&#8217;s Operations</title>
		<link>http://www.sbmteam.com/blog/merger</link>
		<comments>http://www.sbmteam.com/blog/merger#comments</comments>
		<pubDate>Thu, 01 Apr 2010 12:33:22 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Time Management]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[April Fools]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=745</guid>
		<description><![CDATA[Fairfax Finance Acquires Silver Beacon Marketing to combine local marketers with proven track record and financial services company.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Kevin Smith, Sarah Silverman &amp; Social Media</title>
		<link>http://www.sbmteam.com/blog/celebrity-social-media</link>
		<comments>http://www.sbmteam.com/blog/celebrity-social-media#comments</comments>
		<pubDate>Wed, 17 Feb 2010 00:35:19 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[chris anderson]]></category>
		<category><![CDATA[kevin smith]]></category>
		<category><![CDATA[nsfw]]></category>
		<category><![CDATA[sarah silverman]]></category>
		<category><![CDATA[silent bob]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[southwest airlines]]></category>
		<category><![CDATA[ted]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[wired]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=705</guid>
		<description><![CDATA[Two well known organizations took on two celebrities this week in social media.   Guess who won?]]></description>
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		<slash:comments>8</slash:comments>
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		<title>HARO Gets A Facelift &#8211; Fast Friday Fact</title>
		<link>http://www.sbmteam.com/blog/haro-relaunch</link>
		<comments>http://www.sbmteam.com/blog/haro-relaunch#comments</comments>
		<pubDate>Fri, 22 Jan 2010 18:10:08 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[haro]]></category>
		<category><![CDATA[peter shankman]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=664</guid>
		<description><![CDATA[We last wrote about Help A Reporter Out (HARO) in November 2008.    At the time, we were using a line of 23,000 addresses.  I have no idea if that was HARO honcho Peter Shankman&#8217;s number or one that came to me in a dream, but I know from observing (disclosure: and from buying ads) [...]]]></description>
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		<slash:comments>7</slash:comments>
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		<title>Prepping Employees For Wage Freezes</title>
		<link>http://www.sbmteam.com/blog/raises</link>
		<comments>http://www.sbmteam.com/blog/raises#comments</comments>
		<pubDate>Mon, 11 Jan 2010 13:28:20 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[accountant]]></category>
		<category><![CDATA[compensation issues]]></category>
		<category><![CDATA[economic downturn]]></category>
		<category><![CDATA[employee news]]></category>
		<category><![CDATA[federal government employees]]></category>
		<category><![CDATA[jobless rate]]></category>
		<category><![CDATA[jobless recovery]]></category>
		<category><![CDATA[small business owner]]></category>
		<category><![CDATA[society of human resources]]></category>
		<category><![CDATA[unemployment]]></category>
		<category><![CDATA[wage freeze]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=629</guid>
		<description><![CDATA[Only 43% of U.S. companies expect to provide compensation increases in 2010.  In addition to the wage freeze, 37% of companies say they plan to cut benefits.  The Society of Human Resources Professional quotes a Careerbuilder survey.  The association said that even during the height of the recession last year that 65% of companies provided [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Be Honest About The Rules &#8211; Communicating Bad News #1</title>
		<link>http://www.sbmteam.com/blog/breaking-rules</link>
		<comments>http://www.sbmteam.com/blog/breaking-rules#comments</comments>
		<pubDate>Mon, 26 Oct 2009 22:02:26 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[bad news]]></category>
		<category><![CDATA[communciations]]></category>
		<category><![CDATA[Delta]]></category>
		<category><![CDATA[distractions]]></category>
		<category><![CDATA[Northwest]]></category>
		<category><![CDATA[online reputation management]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[Richard Cole]]></category>
		<category><![CDATA[Timothy Chaney]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=506</guid>
		<description><![CDATA[Big Thinking is kicking off a series about How To Communicate Bad News because we see too many partners, clients and friends often miss the mark and make bad situations worse. The first guideline we&#8217;ll share is straight out of today&#8217;s headlines:  Be Honest About The Rules.  There is an incalculably multiplier if you break the rules, [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Redskins Shatter Implied Promises, But What About Your Business?</title>
		<link>http://www.sbmteam.com/blog/implied-promises</link>
		<comments>http://www.sbmteam.com/blog/implied-promises#comments</comments>
		<pubDate>Thu, 03 Sep 2009 12:13:17 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Bing Crosby]]></category>
		<category><![CDATA[crisis management]]></category>
		<category><![CDATA[daniel snyder]]></category>
		<category><![CDATA[ethics]]></category>
		<category><![CDATA[james grimaldi]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[washington post]]></category>
		<category><![CDATA[Washington Redskins]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=467</guid>
		<description><![CDATA[Not all promises are explicit.   Sure, if a small business says they&#8217;ll provide a service for $100 and either doesn&#8217;t provide the service or charges more, trust takes a hit. But there are implied promises every business makes every day.  At Silver Beacon, we promise each client that we are going to stay on top [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Postal Service Still Can&#8217;t Run A Business</title>
		<link>http://www.sbmteam.com/blog/post-offices-closing</link>
		<comments>http://www.sbmteam.com/blog/post-offices-closing#comments</comments>
		<pubDate>Tue, 04 Aug 2009 20:49:26 +0000</pubDate>
		<dc:creator>George Bounacos</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Running Your Business]]></category>
		<category><![CDATA[Time Management]]></category>
		<category><![CDATA[Web Services]]></category>
		<category><![CDATA[close]]></category>
		<category><![CDATA[FedEx]]></category>
		<category><![CDATA[post office]]></category>
		<category><![CDATA[prc]]></category>
		<category><![CDATA[ups]]></category>
		<category><![CDATA[usps]]></category>

		<guid isPermaLink="false">http://www.sbmteam.com/blog/?p=428</guid>
		<description><![CDATA[Forever may be more transient than you thought.  Image by Getty Images via Daylife When news first swept DC that the US Postal Service (USPS) was making noises about cutting delivery days from 6 to 5, the U.S. Congress knew that the fish were in the barrel, ready to be plucked out and, well, eaten(?) [...]]]></description>
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