comScore Shows Why Search Is More Than Google
Google may be synonymous with search in some circles, but learn about billions of non-Google opportunities each month.
Archive for Advertising
Delighted By A Doctor
A doctor teaches me an amazing customer acquisition and retention lesson.
Size Matters For YouTube
Video is a great equalizer for small business success and YouTube now allows more time. See our ideas here.
Saving Money on List Buying Is Expensive
My grandmother died weeks shy of her 80th birthday in 1995. I still miss her very much and easily reminisce about her expressive face, her voice, the lessons she taught her oldest grandchild. But at least two list brokers are determined not to let me forget her in my daily routine. They’ve decided that [...]
Name Power
What’s in a name? Ask Bob, who is now responsible for cleaning up the Gulf of Mexico.
More Opportunity Than Ever in Back to School Sales
A Google Retail study sheds new light with data on consumer mindsets during back-to-school.
Blowing Credibility When You Miss The Facts
A forwarded post about a mixed martial arts match demonstrates how critical accuracy can be to any business.
Yahoo, Microsoft Marriage Drawing Near
If you’re advertising on Yahoo, you need to take some action now. Here’s what to do.
Why Marketers Look For The Next Search
A Google analysis of World Cup searching shows how your business can be more profitable.
Headline Fail – VP is Safe
CNN blows an important headline and teaches small business a powerful lesson in the process.
